BBR Music Group Launches Fourth Label Imprint, Signs Trace Adkins and Granger Smith

Since its creation in 1997, the BBR Music Group has been lauded for its entrepreneurial spirit by media, industry insiders, artists and fans alike making it one of the most celebrated independent entities on Music Row. This week, the BBR Music Group continues its pioneering tradition with the launch of new label imprint, Wheelhouse Records.

Country superstar, actor and spokesman Trace Adkins and digital media / touring sensation Granger Smith are the first artists named to BBR Music Group’s fourth label imprint.

“When the BBR Music Group makes a commitment to an artist, we intend to do our very best to help them live out their dreams. In order for us to do that, we have to add the support it’s going to take to gain the most airplay for each single. We’ve found that if we have more than four or five artists on one label then someone isn’t going to get the fair shot they need. That’s why we started Stoney Creek in 2009, then RED BOW in 2012, and now Wheelhouse Records. We want to do everything we possibly can for each artist – because we don’t give up easy,” said Benny Brown, owner & CEO of BBR Music Group.

“Benny Brown and I have always shared a vision of providing the artists on our roster with the individualized attention and strategic support they each deserve. Recently, we’ve been fortunate to work with some extraordinary new talent. The formation of Wheelhouse Records – and its additional promotion staff – became a necessity so that we may uphold the vision that has made the BBR Music Group both a haven for artist development and for the continued growth of superstar acts,” said Jon Loba, Executive Vice President of BBR Music Group.

Fans can expect new music from Trace Adkins this Fall while Wheelhouse Records will lead the radio promotion charge for Granger Smith’s “Backroad Song.”