Jason Aldean Gears Up For 10th Annual Concert for the Cure

Written by Lauren Laffer
Jason Aldean Gears Up For 10th Annual Concert for the Cure

Jason Aldean

Jason Aldean is gearing up for his 10th Annual Concert for the Cure and for the superstar, the reason behind this cause never gets lost.

“My best friend lost his wife to breast cancer and she was in her very early thirties,” the Georgia native told PEOPLE. “I was there. I watched it all go down. I watched him deal with that and her go through it and her leaving behind two daughters. That to me was sort of an eye-opener.”

Aldean has spent the last 10 years working with the Susan G. Komen Foundation, raising over $2.3 million dollars for the cause.

“I have a wife. I have two daughters,” Aldean explained. “I have a mother, a stepmom, a sister … I mean I have women in my life that are very important and to me, it’s something I would never want to see them go through.”

Every year, Aldean has dedicated the proceeds from a show on his tour to Susan G. Komen for breast cancer research. He also hosts breast cancer survivors at every tour stop and gives them the VIP treatment.

“We have survivors come out to every show,” he said. “They get there early and get to see the stages going up and just all the craziness that’s goes on around the show. Then we eat dinner together and they get a front-row seat. They get the red carpet laid out for them, and it’s been great.”

“I’ve learned just how strong people are,” Aldean said. “A lot of these people I’ve met just have this will to not let anything beat them. They refuse to give in and they want to live life. They’ve got kids and grandkids and husbands to fight for. It’s cool to see and hear their stories. It just shows you how big the human spirit can be sometimes.”

Aldean’s 10th Concert for the Cure will take place on Oct. 24 in West Palm Beach, FL at the Perfect Vodka Amphitheater.