Brett Eldredge steers his mind toward the passing of time in a thoughtful new video for “Sunday Drive.”
Directed by Reid Long and filmed in black-and-white, the clip highlights the long-lasting impact of life’s simple moments — and takes a few pages from Eldredge’s own story. Filmed in his hometown of Paris, Illinois, with Eldredge playing piano in the middle of the town’s One O’Clock Road, it centers on a tradition his own family enjoyed every weekend. And according to him, the end product was just as emotionally compelling for him as he hopes it is for viewers.
“I bawled when I first watched it,” he tells PEOPLE. “I was drinking a smoothie, sitting in my car, watching it on my phone, and I completely lost it. … I’ve shot a lot of music videos, but nothing has ever come close to the emotion of this.”
Written by Barry Dean, Don Mescall and Steve Robson, “Sunday Drive” is the title track from Eldredge’s recently released album, which found the hit maker challenging himself to get more vulnerable than ever.
“I hope the video lets everyone see how the moments we share with each other are all that matter,” he says. “And that all we have is this very moment, and to make it count, no matter the situation.”
Sunday Drive also includes the single “Gabrielle,” and Eldredge digs deeper into his childhood and the album’s inspiration in his Sunday Drive Documentary.