Parker McCollum Questions His Own Sanity in ‘Pretty Heart’ Video

Sometimes it's all too obvious who's to blame ...

Written by Chris Parton
Parker McCollum Questions His Own Sanity in ‘Pretty Heart’ Video
Parker McCollum; Photo credit: Evolve Media

Promising newcomer Parker McCollum asks some tough questions in the video for his first Nashville single, “Pretty Heart,” wondering why he chose to push love away.

Placing the grass-roots Texas star in the thoughtful role of a guy who knows he messed up big, the tormented mid-tempo was co-written by McCollum with Randy Ennis Schlappi. It finds the singer deep in a hole of romantic regret with no clear way of climbing out, focusing not on unavoidable circumstance but his own mistakes. Meanwhile, the video finds McCollum feeling desperate and alone — even when surrounded by the hustle of a bustling big city.

“What does that say about me / I could do you like I did / That I could break an angel’s wings / What does that say about me? / That I stood there like a fence post / As you drove off in your car / What does that say about me / Now that I’ve broke your pretty heart?” goes the song’s introspective hook.

Starting out as an Americana-flavored 22-year-old, McCollum gained a hard-to-ignore following on Texas’ famous live-show circuit, releasing two independent albums and a handful of EP’s before signing with MCA/Universal Nashville last summer. “Pretty Heart” marks the first taste of his upcoming major label album debut, which is expected sometime later this year.