Blake Shelton and his business partners at Ryman Hospitality Properties are planning to expand their Ole Red bar and restaurant chain once again, announcing plans to launch a Las Vegas location in 2023.
Expected to cost about $30 million and become the largest of the fast-growing chain’s outposts, the live-music focused venue will cover 27,000 square feet with a planned 686 seats, right in the heart of the Las Vegas strip.
“Ole Red Las Vegas is itchin’ to have a little fun,” Shelton said in a video posted to the brand’s Instagram page, playing off the lyrics to the classic hit that inspired the chain’s name, “Ol’ Red.”
Featuring three levels of dining and entertainment, plus a separate 4,500-square foot rooftop with its own bar and stage, Ole Red Las Vegas will bring some of Shelton’s Southern charm to the Nevada desert. He plans to make it a center for up-and-coming country musicians, offering a place to perform with state-of-the-art audio, video and lighting equipment, plus a menu of personally-crafted food and beverages.
“I know what it’s like to be a young musician playing bars and small venues, never knowing what to expect. I’m proud that we’re building a network of places where artists can get the kind of exposure playing live that is so critical for growing their fan base,” he says in the plan’s official announcement. “Having these locations for artists to play in different parts of the country is a dream come true.”
Ole Red Las Vegas will open in 2023, right in front of Caesars Entertainment’s Bally’s Las Vegas at the Grand Bazaar Shops on the southeast corner of Las Vegas Boulevard and Flamingo Road. The new venue and country-entertainment destination will join Shelton’s four existing Ole Red locations in Orlando, Florida; Tishomingo, Oklahoma; Nashville, Tennessee; and Gatlinburg, Tennessee; as well as a location in the Nashville International Airport, which is set to open in the first half of 2022.