Chevy: The Official Ride of Country Music, will help kick off the 2010 CMA Music Festival, on Wednesday, June 9, with “The Sixth Annual CMA Music Festival Kick-Off Parade” at 11:30 AM/CT, followed by “The Fifth Annual CMA Music Festival Block Party” at 1:00 PM/CT.
“CMA is proud to have such a great partner in Chevy,” said Sheri Warnke, CMA Vice President of Strategic Partnerships. “These two great events will certainly help rev up the excitement for this year’s Festival.”
“Chevrolet has had a longstanding, natural relationship with Country Music, commonly and proudly rooted in American tradition,” said Phil Caruso, Chevrolet Sales Promotion Manager. “We’re excited about this year’s Festival and happy to provide fans access to their favorite artists and opportunities to experience Chevrolet’s newest products and technologies.”
“The Sixth Annual CMA Music Festival Kick-Off Parade” will feature members of the National Guard driving Country Music artists in a wide variety of Chevy vehicles including the all new 2011 Silverado HD, Military Specialty Camaro, Silverados and Corvettes.
With Brenda Lee as Grand Marshal, other artists participating include Lynn Anderson, Katie Armiger, Rodney Atkins, The Band Perry, Bo Bice, Ash Bowers, Carter Twins, Jeff Cook, Diana DeGarmo, Fast Ryde, Colt Ford, Brantley Gilbert, Gloriana, Josh Gracin, The Grascals, The Harters, Buddy Jewell, KingBilly, Jesse Lee, LoCash Cowboys, Lonestar, Jerrod Neimann, James Otto, Danielle Peck, Point of Grace, Marty Raybon, Pam Tillis, Trent Tomlinson, and Chuck Wicks.
Beginning at the corner of Church Street and Second Avenue, the procession will travel down Second Avenue to Broadway, turn right onto Broadway and end at Sixth Avenue.
Following the parade, “The Fifth Annual CMA Music Festival Block Party” will take place on the Chevy Music Stage on the Bridgestone Arena Plaza (at the corner of Fifth Avenue and Broadway). Free and open to the public, the lineup includes:
12:50 PM-12:55PM Bria Kelly (National Anthem)
1:00 PM-1:20 PM David Nail
1:35 PM-1:55 PM Chuck Wicks
2:10 PM-2:30 PM Jerrod Neimann
2:45 PM-3:15 PM Joe Nichols
3:30 PM-4:00 PM Randy Houser
The Block Party is just the beginning, with four more days of live entertainment on the Chevy Music Stage on the Bridgestone Arena Plaza. One of CMA Music Festival’s most popular spots, the Chevy Music Stage hosts some of Country Music’s most exciting acts, and all of the performances are free and open to the public. To see the full lineup at the Chevy Music Stage, visit the official CMA Music Festival website HERE.
In addition to the musical entertainment, fans will have an opportunity to test drive a Chevy vehicle and support flood relief at the same time. Located on Fifth Avenue between Broadway and Demonbreun Street, the Chevy Ride and Drive will take place Thursday through Sunday, June 10-13, from 10:00 AM to 6:00 PM/CT. Attendees will be able to test drive a brand new Chevy vehicle of their choice including the all new Camaro, Silverado, Traverse, Equinox and Malibu. Chevy will donate $10 for every test drive to the Community Foundation of Middle Tennessee to help provide disaster relief for victims of the recent floods.
Music fans will have an opportunity to win a ticket upgrade to the Nightly Concerts at LP Field. Throughout the Festival, fans can text CHEVY to 66937 for a chance to win the best seats in the house at LP Field.
But the fun doesn’t stop there. Chevy will also host activities, appearances and meet and greets on the Chevy Stage in the Sports Zone.
Chevy will also have a booth in the Greased Lightning® Fan Fair® Hall where fans can get up close and personal with their favorite artists including Rodney Atkins and be one of the first to see the all new 2011 Chevrolet Volt and 2011 Cruze on display.