Hallmark and CMA Team Up to Make Country Greeting Cards

The cards will be available for purchase in select Walmart stores beginning in mid-October. Each card will cost $4.99 plus tax.

Written by Kelly Brickey
Hallmark and CMA Team Up to Make Country Greeting Cards
Photo courtesy CMA

Country music greeting cards, aisle six! Fans of the genre will soon be able to find their lyrics from some of their favorite songs inside select greeting cards.

The popular greeting card company Hallmark is teaming up with Country Music Association (CMA) on a line of cards that will feature certain artists’ lyrics on the front and inside of all different kinds of cards. Not only will the cards read with some of the biggest song lyrics from country music, but they will also feature a 15-second clip of whichever song is actually chosen.

One of the coolest parts behind the partnership is the idea that music is universal and sends a sweet message to the receiver in an alternative way.

Photos courtesy Hallmark

Photos courtesy Hallmark

“People love to connect with each other through music, and we’re thrilled to bring some of today’s hottest Country Music artists to Hallmark cards,” said Kelly Reichman, director of Hallmark Licensing. “Capturing the spirit of today’s CMA-member artists, this collection celebrates good times with friends.”

Artists featured in the partnership include Dierks Bentley, Jason Aldean, Luke Bryan, Lady Antebellum, Little Big Town, Miranda Lambert, Brad Paisley, Craig Morgan and Carrie Underwood.

Another perfect reason to bring out this collection of cards? Well, in celebration of the 50th CMA Awards set for November, of course!

“This year marks the 50th anniversary of the CMA Awards, and we are excited this partnership with Hallmark gives our fans another way to celebrate,” said Emily Evans, CMA Director of Strategic Partnerships. “Country Music tells the story of everyday living and these cards are a memorable way to mark life’s special moments.”

The cards will be available for purchase in select Walmart stores beginning in mid-October. Each card will cost $4.99 plus tax.