Jessie James Decker is a Voice For Female Empowerment in ‘Flip My Hair’ Video

Written by Cillea Houghton
Jessie James Decker is a Voice For Female Empowerment in ‘Flip My Hair’ Video
Jessie James Decker; Photo via YouTube

Jessie James Decker is six months pregnant and fierce in the music video for her new song “Flip My Hair.”

Decker is all about female empowerment in the simple, yet strong video that features the singer and a crew of fearless, pregnant women all dressed in black bodysuits, performing various choreography numbers in front of a white backdrop. In a powerful series of Tweets, Decker offers insight into how she knew she wanted to do a video for the song after it was written and is unapologetic in her decision to defy conventional gender norms by deciding to film it while pregnant.

“When the question of ‘when’ I wanted to shoot it came about, I thought to myself do I wait after I have the baby and get my body in perfect shape like I’m supposed to do? Or do I just embrace where I am at my life, pregnant with my third baby?” Decker explains. “I said ‘we are shooting a music video even though I am six months pregnant and we will rock this shit!’”

And that they did. Decker and her fellow dancers confidently show off their pregnant bellies, not missing one beat as they nail the choreography and embody the sense of empowerment the song delivers, standing strong against critics who disapprove of her decision. “I’ve already read some of your comments stating that it’s weird or it makes you uncomfortable or that other successful country female artists would never do this,” she admits. “Well if it makes you uncomfortable then that’s your own issue.”

“I’ve never felt sexier or more confident than I did during this music video shoot,” the singer continues. “I want to showcase that no matter where you are at in your life, shape, or size you can exude that confidence and sexuality in your womanhood!”

Decker celebrated her first No. 1 album in 2017 with the release of Southern Girl City Lights. She and husband Eric are expecting a baby boy in early 2018. He’ll join older siblings Vivianne and Eric II.