Rising star Tim Dugger knew the moment he heard “You’re Gonna Love Me” that he had to record the song. The track featured a number of his favorite things – paying homage to one of the greatest NASCAR drivers Dale Earnhardt; old, beat up trucks; and of course, beer.
Dugger wanted to tie all of those elements in to the music video, which is premiering exclusively on Sounds Like Nashville today (1/23). The black and white clip gives a feeling of nostalgia as Dugger sings lyrics like “I still miss Earnhardt, I like a cold beer now and then / I’m all about my mama, take a bullet for a friend / and I like old Chevys covered in rust, in Hank, the flag and God we trust / girl, by now I’m how I’m gonna be, if you like that, you’re gonna love me.“
The video captures Dugger around his farm, as a new neighbor moves in. The pair seem to have a lot in common, as the woman (played by Dugger’s real-life wife) drives up to the house in an old pick up truck with a No.3 hat in tow.
Check out the video for “You’re Gonna Love Me” above and see what Dugger told us about the clip in the Q&A below.
Can you give us the backstory for “You’re Gonna Love Me?”
I had this song pitched to me a few years back, and it was one of those “I wish I would have written it” type songs. The song felt like it knew me and who I am and what I’m about, so it was a no-brainer for me wanting to be the one to sing it.
You refer to several of your passions in the song – Dale Earnhardt, beer, trucks, etc. – talk about including those important elements to make the song more personal.
I want people to get to know me through my music, and a big part of me and my story is the relationship with racing I have. And growing up an Earnhardt fan, it’s awesome to be able to give a little tip of the hat to racing, and the race fans who feel the same way about the “3” and Dale Earnhardt. As for beer and trucks, what country boy doesn’t love beer and trucks (and mama)?
Black & white is a bold choice, but gives a nostalgic feel. Is that what you were going for?
I’m a bit of an old soul, so when the director wanted to go with black and white, I was like “why not?” I think the video complements the song and my story – it’s awesome that through the Earnhardt / RCR references and the cassette tapes my dad used to have laying around the house he’d bring back with him after being on the road truckin’, I feel that I’m able to tell a little bit more about me and who I am with this video.
On another personal note, your wife stars as the love interest in the clip. Why did you want her to be a part of the video?
It took a lot of convincing to get her to agree to be in it, she can be pretty shy when it comes to stuff like that. But it meant the world to me for her to be there and play that part. She’s been with me through all the ups and downs of life and music, so it was cool we got to do this together. And she’s a total smoke show, so why not show her off a little? 😂
What can fans expect from you this year?
New music, lots of shows, and touring – I hope to meet and make a lot of new friends and fans in 2020!