Gloriana will perform their R.I.A.A. certified Gold single “Wild At Heart” during the 84th Annual Macy’s Thanksgiving Day Parade airing live on NBC from 9 AM to 12 PM. The foursome will perform on the streets of New York City aboard a float for the more than 3.5 million people expected to attend the Thanksgiving Day parade and more than 50 million TV viewers that tune in nationwide. Gloriana will join a star powered line-up this year to perform at the parade including India.Arie, Gladys Knight, Jessica Simpson and Kanye West.
“The Macy’s Thanksgiving Day Parade is such an iconic holiday event and we are so honored and excited to be a part of it this year,” said Rachel from Gloriana. “This is definitely going down as one of the coolest performance opportunities we have had!”
Matt Lauer, Al Roker, and Meredith Vieira from the Today Show will co-host the 84th Annual Macy’s Thanksgiving Day Parade, which will feature a host of celebrity performers, 12 marching bands, 15 giant character balloons, 27 floats, and 1,600 cheerleaders, dancers, and performance group members. The parade begins at 9am on Thursday, November 25that 77th Street and Central Park West and winds its way down to Herald Square.